We are communications experts. We help our customers reach defined communication goals through the use of Public Relations and Public Affairs instruments. We make the use of the most appropriate methods and media in an interdisciplinary manner to achieve this, depending on the task at hand.
Strategy, Content & Channel
The media world is undergoing constant change – just like fields and categorizations in public relations work. Nowadays, terms such as “strategy, content & channel” are universal – and we apply these concepts to our work. This means we use strategic thinking, subjects & stories, and channels. Additionally, we develop and apply measures to optimize the content businesses and institutions need for the channels best suited to their targets. As a result, you can find all our services in the relevant media categories “Earned/Owned/Shared/Paid Media”.
…means we will support you in building trust and “earning” your place in the media. This is how you can convince independent media about your messages.
…means we will assist you in selecting the best content for your own media and help you use them. This allows you to use your media to communicate with your target groups in a controlled manner.
…means we will help you develop a strategy for using social media and include all the key communities. This is how you can network and expand your target group.
…means we will support you in planning and conducting paid media campaigns. This will help you leave an impression and footprint in target-relevant media.
- Press releases and interviews
- Press and other events
- Media network – work
- Blogger relations
- Websites / Intranets
- Corporate blog
- Staff / Customer magazines
- Company reports
- Facebook / Twitter
- Instagram / Snapchat
- Linkedin / Xing
- Media cooperation
- Social Media campaigns
Companies, non-profit organizations and initiatives are increasingly facing the challenge of communicating their positions at the right place and the right time. We will develop policy strategies together with you and assist you in applying them successfully. We can draw on our many years of experience, strong network and high quality and ethical standards to help you achieve your targets. We will support you in strengthening your contacts with the political and public administration spheres and will make your issues heard.
We will support you in establishing and fostering trustworthy working relationships with decision-makers in politics and public administration.
We will help you address your interests successfully. Our campaigns are focused on the double impact of public and published opinion.
We will assist you in the analysis and support of important stakeholders, such as social partners, political party organisations and NGOs.
We can support you in preparing internal presentations and/or public appearances and will be at your side in a crisis to communicate with all the relevant dialogue groups.
- Position yourself as a stakeholder
- Establish political networks and cooperation
- Overcome culture gaps
- All-round support for appointments and meetings
- Made-to-measure lobbying strategies
- Policy analysis
- Transformation of complex content
- Political and media-related framing
- Stakeholder analysis
- Monitoring (media, politics, opinion leaders)
- Relationship management
- Real-time influence of political opinion formation
- Media and presentation coaching (incl. video reflection)
- Crisis prevention and coaching
- Ad-hoc assistance
- Shitstorm management